Please find a range of blogs below:
27 April 2025
Stuck in prospecting? Here’s how to break through.
Feeling stuck when prospecting? It happens to everyone. Here’s how to keep the momentum going.
Focus on the person, not the pitch
When we focus on helping rather than selling, prospects feel it. Ask yourself:
“What does this person need right now?” “How can I provide value even if they don’t buy today?”
Try these quick fixes
Switch up your opening lines to avoid sounding repetitive. Revisit old leads—they may be ready now. Focus on referrals. Happy...
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20 April 2025
Why listening is your greatest prospecting tool
Talking at a prospect is easy. Listening to them? That’s where the magic happens.
How listening builds rapport
When we listen, we:
Understand their true needs. Show we value their opinions. Uncover opportunities we’d otherwise miss.
Tips for active listening
Maintain eye contact (even on video calls). Use phrases like, “That’s interesting—tell me more.” Resist the urge to interrupt.
Story: When listening saved the day
I once met a prospect who seemed disinterested....
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13 April 2025
Mastering the perfect opening line
First impressions matter. The right opening line can mean the difference between awkward silence and a meaningful conversation.
Why icebreakers work
Icebreakers aren’t just about starting conversations—they set the tone for trust and connection. The simpler, the better.
Three icebreakers that work every time
“What’s been keeping you busy lately?” – Shows genuine interest without being intrusive.
“What’s one thing you’re excited about this week?” –...
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06 April 2025
Scary prospects? Not anymore!
Every prospect has fears. Are you going to pressure them? Sell them something they don’t need? These fears are normal, but we can address them.
How to calm fears:
Start with empathy: “I understand you might be unsure about this.”
Normalize their feelings: “Many people feel the same way at first.”
Offer assurance: “Here’s how we make sure this is the right fit for you.”
What not to do
Don’t push. Don’t rush. Don’t overload with facts. Just focus on...
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30 March 2025
Stories win hearts
Facts tell, but stories sell.
Why mini-stories work
Stories are memorable. When we tell a prospect about someone like them who succeeded with our help, they can see themselves in the story.
How to create mini-stories
Start with a simple intro: “I remember when...”
Describe the problem the person faced.
Share how the solution worked for them.
End with the result: “Now they’re enjoying XYZ benefit.”
A quick example
I worked with someone who felt stuck in their career. They wanted more time and...
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23 March 2025
Let the problem guide the way
Prospects don’t buy products; they buy solutions to problems. So, let’s focus on the problem.
Start with this question:
“What’s the one thing you’d change about your current situation if you could?” This question uncovers what really matters to the prospect.
Why problems create connection
When we listen to a prospect’s problem and repeat it back, they feel heard. And when they feel heard, they trust us.
Example phrases to get started:
“What’s been the toughest...
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16 March 2025
Let curiosity lead the way
When we stop trying to sell and start getting curious, prospects open up in ways we never imagined.
Why curiosity works
Humans love to talk about themselves—it’s a universal truth. When we show genuine interest, rapport builds effortlessly. Try these:
“What’s been keeping you busy lately?”
“What’s something exciting happening in your life right now?”
“What’s the biggest challenge you’re facing this month?”
Listening: The ultimate superpower
I used...
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09 March 2025
Why complicate prospecting?
Prospecting doesn’t have to be a grind. Here’s a secret: the simplest methods often work best.
Why simplicity works
Prospects are overwhelmed by the constant noise of ads, pitches, and offers. The more complex our approach, the easier it is for them to tune out. Instead, we can simplify with these steps:
Be direct. A simple, “Have you thought about improving this area of your life?” opens doors.
Ask one question. Example: “What would you like to change most in your current...
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23 February 2025
Instead of overwhelming prospects with information, answer the only three questions they care about:
“What kind of business are you in?”
“How can you solve my problem?”
“What’s in it for me?”
Focus on these, and you’ll save time—and win trust.
Investing in Yourself
Where’s the best place to spend £100?
Not Facebook ads or prospect lists.
The best investment is learning what to say.
Skills stay with you for life and pay off forever.
Renoir Was Right
The painter Renoir...
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16 February 2025
I ditched my presentation book and asked one question:
“What would you like to know first?”
Then I listened. This approach shuts off the “sales alarm” in prospects’ minds.
Instead of bracing for a pitch, they relax—and hear your message without bias.
From Social to Commercial
Talking to prospects like they’re friends is fun, but it’s not profitable. Our job isn’t to chat; it’s to help them decide.
Decisions come from the subconscious, not the conscious mind. So stop throwing facts and...
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