Blogs

Please find a range of blogs below:

The Icebreaker Advantage

​ Mastering the perfect opening line First impressions matter. The right opening line can mean the difference between awkward silence and a meaningful conversation. Why icebreakers work Icebreakers aren’t just about starting conversations—they set the tone for trust and connection. The simpler, the better. Three icebreakers that work every time “What’s been keeping you busy lately?” – Shows genuine interest without being intrusive. “What’s one thing you’re excited about this week?” –... Read full article

Overcoming Prospect Fears

​ Scary prospects? Not anymore! Every prospect has fears. Are you going to pressure them? Sell them something they don’t need? These fears are normal, but we can address them. How to calm fears: Start with empathy: “I understand you might be unsure about this.” Normalize their feelings: “Many people feel the same way at first.” Offer assurance: “Here’s how we make sure this is the right fit for you.” What not to do Don’t push. Don’t rush. Don’t overload with facts. Just focus on... Read full article

The “Mini-Story” Method

​ Stories win hearts Facts tell, but stories sell. Why mini-stories work Stories are memorable. When we tell a prospect about someone like them who succeeded with our help, they can see themselves in the story. How to create mini-stories Start with a simple intro: “I remember when...” Describe the problem the person faced. Share how the solution worked for them. End with the result: “Now they’re enjoying XYZ benefit.” A quick example I worked with someone who felt stuck in their career. They wanted more time and... Read full article

The “Problem First” Approach

​ Let the problem guide the way Prospects don’t buy products; they buy solutions to problems. So, let’s focus on the problem. Start with this question: “What’s the one thing you’d change about your current situation if you could?” This question uncovers what really matters to the prospect. Why problems create connection When we listen to a prospect’s problem and repeat it back, they feel heard. And when they feel heard, they trust us. Example phrases to get started: “What’s been the toughest... Read full article

The Power of Curiosity

​ Let curiosity lead the way When we stop trying to sell and start getting curious, prospects open up in ways we never imagined. Why curiosity works Humans love to talk about themselves—it’s a universal truth. When we show genuine interest, rapport builds effortlessly. Try these: “What’s been keeping you busy lately?” “What’s something exciting happening in your life right now?” “What’s the biggest challenge you’re facing this month?” Listening: The ultimate superpower I used... Read full article

The Prospecting Shortcut

​ Why complicate prospecting? Prospecting doesn’t have to be a grind. Here’s a secret: the simplest methods often work best. Why simplicity works Prospects are overwhelmed by the constant noise of ads, pitches, and offers. The more complex our approach, the easier it is for them to tune out. Instead, we can simplify with these steps: Be direct. A simple, “Have you thought about improving this area of your life?” opens doors. Ask one question. Example: “What would you like to change most in your current... Read full article

The Three Questions That Matter

​ Instead of overwhelming prospects with information, answer the only three questions they care about: “What kind of business are you in?” “How can you solve my problem?” “What’s in it for me?” Focus on these, and you’ll save time—and win trust. Investing in Yourself Where’s the best place to spend £100? Not Facebook ads or prospect lists. The best investment is learning what to say. Skills stay with you for life and pay off forever. Renoir Was Right The painter Renoir... Read full article

Triple Your Presentation Impact

​ I ditched my presentation book and asked one question: “What would you like to know first?” Then I listened. This approach shuts off the “sales alarm” in prospects’ minds. Instead of bracing for a pitch, they relax—and hear your message without bias. From Social to Commercial Talking to prospects like they’re friends is fun, but it’s not profitable. Our job isn’t to chat; it’s to help them decide. Decisions come from the subconscious, not the conscious mind. So stop throwing facts and... Read full article

Do We Scare Our Prospects? Yes.

​ Every prospect wonders: “Are you going to sell me something I don’t need?” This fear makes us seem scary. But we can fix it. Start by stating facts they already believe. This builds rapport and lowers their guard. Examples: “Commuting eats up so much time.” “Saving is tough with prices this high.” “Wouldn’t a second paycheck make life easier?” Watch them relax as you acknowledge their reality. Then, you can introduce your offer without resistance. How to “Read... Read full article

Keep Rapport. Keep Results

​ Ever had a prospect go off on a tangent when you’re trying to explain your offer? It’s tempting to redirect hard, but let’s be subtle. Use these soft phrases: “Some things matter more than others.” “Not sure how important this is to you, but…” “Let’s focus on the bigger picture.” Gently guide the conversation without breaking rapport. Ask, Don’t Push When prospects express interest, don’t pounce with hard closes. Instead, ask: “How soon would you like to see... Read full article

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