Rapport in 60 Seconds

15 June 2025

One minute to win a prospect’s trust

The first 60 seconds of any conversation set the tone. Use them wisely.

The 60-second rapport formula

1. Start with a smile. Yes, even on video calls—it’s contagious.
2. Ask a personal question. Example: “What’s something fun you’ve done recently?”
3. Find common ground. A simple “Me too!” goes a long way.

Practice makes perfect

I used to stumble through my openings until I practiced a simple formula:

• A quick intro.
• A question about them.
• A statement that shows genuine interest.

The more I practiced, the more natural it felt—and the better the results.

Humour

They say you have 60 seconds to make a first impression. I’m on second 59, sweating bullets

My first attempt at rapport: “How’s the weather?” Turns out, they were in another country.

Building rapport in 60 seconds? Easier than cooking instant noodles—barely.

Until the next time, if you have friends who would like to get these newsletters, please send this link:

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