Blogs

Please find a range of blogs below:

What to say first to get our prospects’ attention?

​ The good news? We don’t need much time to build a great business. All we need is a few minutes a day to say the right words. When our prospects hear our "right words" offer, they decide to work with us … or not. All we have to do is to collect the volunteers. So, what is the bad news? We don’t know the right words and phrases to get interest or instant commitments. Is this a skill we can learn? Of course. How many choices should we offer? The more choices and options we offer, the more hesitant our prospects... Read full article

“Why we shouldn’t laugh at our competition”

​ Because … our competition is us. We do not compete against others. We compete with past versions of ourselves. Want to feel better about crushing our past? All we have to do is improve ourselves a little bit every day. Simply add five minutes of personal development daily will accumulate over time. In just a few months, we won’t even recognize our past selves. Or of course, we could also make the decision not to improve our lives and stay where we are not. “Don’t take my word for it” Prospects are sceptical. Why... Read full article

Now...

​ Use the word “now” to grab our prospects’ attention. Watch this: “Now, you won’t have to …” The “now” stops our prospects’ brains for a moment, and they can now concentrate on the next few words we say. A great start. Of course, this would lose its power if we used “now” in every sentence, but we get the idea. But want to make it stronger? Watch this: “Now, this is weird …” (Prospects drool in anticipation.) Now, we know at least one way to get our... Read full article

Snap decisions

​ Here is the short version. Our prospects make snap decisions about us in the first few moments. These are the four big factors that make it happen: Body language. Do we look confident? Nervous? Self-cantered? With an agenda? Tone of voice. They listen for clues of our intention. This is hard to hide. Micro facial expression. Humans make this decision in 33 milliseconds. They automatically detect our intentions and agenda. The words we say. This is why we study and improve our rapport skills. If we can control this initial decision, we are on our way to... Read full article

“Don’t take my word for it”

​ Prospects are sceptical. Why shouldn’t they be? Everyone is trying to sell them something, manipulate them, influence them, and push an agenda everywhere they go. So how do we break through the scepticism? We can shock them into consciousness by saying, “Don’t take my word for it.” If we have great proof of our benefits, this little statement will focus our prospects’ on what we say next. Want an example? “Don’t take my work for it. Here is what ______ said about it.” People will give more credence to our... Read full article

Personal development is a hard thing to sell.

​ “You need to spend some time on personal development.” I didn’t like the tone of my manager’s voice. And I felt insulted. Was he insinuating I wasn’t good enough? That I was a bad person? Well, that is how I perceived it. For a softer approach, maybe we could say something like this: “We will want to give ourselves some more tools to deal with our business challenges.” “I try to learn new ways to handle these obstacles every day. Now I have a library of solutions.”   Personal development is... Read full article

What to say first to get our prospects’ attention?

​ The good news? We don’t need much time to build a great business. All we need is a few minutes a day to say the right words. When our prospects hear our "right words" offer, they decide to become a client… or not. All we have to do is to collect the volunteers. So, what is the bad news? We don’t know the right words and phrases to get interest or instant commitments. Is this a skill we can learn? Of course. How many choices should we offer? The more choices and options we offer, the more hesitant our prospects... Read full article

Closing with confidence.

​We listen and build rapport. Our prospects tell us their deepest problems. Since our business is solving problems for our prospects, what should we say next? We can direct our prospects to a quick decision by saying these words: “Think carefully. Is this something that you want to fix now so it is never a problem again? Or is this something that you are okay with living with? I am okay with whatever you decide.” Are we afraid of rejection? Why? We worry about what others think. That is natural. Here is what we are thinking: “Me, me, me,... Read full article

How to sort prospects immediately

​ When our prospects tell us their problems, simply ask this: "Do you want to do something about it?" Our prospects have two possible answers. "Yes." That's easy. Now we can give a quick presentation, and we know our prospects will join or purchase our product or service. "No." Our prospects seldom say "No" directly, but instead, they will have excuses, issues, doubts, problems, hang-ups, and well, we don't have to deal with these prospects. Simply move on. I like asking this question. It makes my... Read full article

One good story away from incredible success?

​ Prospects make decisions on … what they remember. They can’t make decisions on what they forget. How much do prospects remember of our presentation? Experts estimate … 10%! That means 90% of what we say will be forgotten. Do this: Pick which 10% we want our prospects to remember. Then put that 10% into a mini-story. Be a pro. Need an example? “Last year my neighbour complained about paying too much tax. Guess what? This year he complained about his tax bill again. I don’t want to be like my neighbour. I have a... Read full article

First12345...Last