05 May 2024
We should have this sentence memorized. Our answer that will create new prospects.
When someone asks, “What do you do for a living”, how should we answer?
An easy template that focuses on our benefits is this:
“I show people how to _________.”
Some examples.
- “I show people how to pay less tax
- “I show people how to retire earlier.”
- “I show people how to have peace of mind if they lose their job
- “I show people how to make sure the their family inherit all your wealth and not the Government.”
- “I show people how to get a better return on their investments.”
The expected response from our prospects should be, “Oh, really? How does that work?”
And then the conversation can begin.
Prospects hate making a decision.
They fear making a wrong decision. So, what do they do?
They pretend to delay the decision by saying that they need to think it over.
We can prevent this by saying, “You can make a decision to start today, or you can make a decision not to start today and keep your life exactly like it is right now.”
This helps prospects realize that there is always a choice.
Financial Advisors – Midlands
How to get clients without prospecting.
At no cost – Here are details of face-to-face Masterclass for Financials Advisors
Free ticket if booked in advance. Only 18 seats available.
Please find the details below. Click for here for short video.
Date: Thursday 4th July April 2024
Time: 2:00 pm to 4:00 pm
Venue: Hogarths Hotel, Four Ashes Road, Dorridge, Solihull, B93 8QE
During this workshop, I will also include my "12 magic words" technique for
- Rapport, to turn a stranger into a friend.
- Key question to find out the prospects' biggest financial challenge
- How to close using the exact soft words.
This effective 12-word process I have shared at many MDRT events around the world.
Please don't miss this opportunity to take one of the 18 remaining seats at this venue.
Join us for an afternoon of knowledge-sharing and networking. We look forward to welcoming you to this impactful event.
Limited numbers, so confirmation required.
Email justyna@berniedesouza.com or call Bernie De Souza on 07795 600 700 to book your place.
Humour
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