31 December 2023
You win!
Prospects love listeners. They love talking about themselves and their problems, and you can be their audience.
Plus, listeners have a big advantage. Listeners know their prospects’ problems. Talkers? They are too busy pitching to know their prospects.
Talkers vs. Listeners
Teacher: "What do you call a person who keeps talking when no one is interested?"
Child: "A salesperson."
Why listening rocks and makes us superstars:
- Prevents misunderstanding. We understand our prospects’ thinking.
- Prospects feel our empathy. They have to love that!
- Opens up more opportunities as we listen for concerns and problems.
- When prospects feel heard, oh my! Feelings make decisions.
- We become more persuasive as prospects will trust us more.
- We save time as we know exactly what our prospects want to know.
- Prospects look at us as confident leaders who respect their opinions.
- We build trust and rapport.
- Prospects love us as no one else listens to them.
- Listening gives us a chance to gather our thoughts before speaking.
Why handicap ourselves by talking? Listening is so much easier and more effective.
Humour
Some alternative definitions .....
- hunch - a gut feeling you get during lunch.
- lymph - to walk with a lisp.
- shin - what you use to find furniture in the dark
- teenager - one whose hang-ups do not include clothes.
- volunteer - take on work that makes no cents.
Until the next time, if you have friends who would like to get these newsletters, please send this link: http://www.berniedesouza.com/coaching/professionals.aspx
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