Learning by trial-and-error isn’t ideal.

15 September 2019

​

Learning by trial-and-error isn’t ideal.

But the good news is we remember better when we make the mistakes ourselves. 😊

The bad news is very bad though. The price of learning by experience is high. Since this trial-and-error approach takes a long time, we miss out on months or years of fees we could have earned if we knew what to do. Missing out on all those fees is expensive.

It gets worse. We pay the full cost of learning first, before we get our fees.

We have a choice.

Instead of learning by trial-and-error, we can learn from others. For example:

Training sessions.
Company events.
One on one coaching
Books.
Audios.
Study groups.

Learn quick. Earn quick.

The only thing between where we are now and where we want to be is ... a whole bunch of stuff we haven’t learned yet. 😊

Choices.

We ask our prospect, "So what do you want to do?" And many times the answer is, "I want to think about it."

To reduce the number of "I want to think about it" replies, we should give our prospects specific choices.
 

One caution. Too many choices will confuse the prospect. Try to limit the choices to two or three at the most.

Humour

As Dave's company had achieved its best ever results, it was decided that the annual conference would be held in Hawaii.

Soon after landing, Dave was sipping a margarita in the sunshine by the pool overlooking the Pacific.

He then joined the rest of his colleagues at an introductory briefing.

"We've arrived in paradise on an all-expenses paid jolly, so why Dave, do you look like death warmed up?" asked Dave's colleague Simon.

"Just as I was about to text my wife, I heard the call to attend the briefing, so I quickly finished typing my text but didn't spellcheck it," replied Dave as he passed over his phone to Simon, which read:

We've landed in paradise and are enjoying cocktails by the pool. Wish you were her.

Back

Comments