Please find a range of blogs below:
31 March 2024
“It's not whether you win or lose, but where you place the blame.”
-- Anonymous Advisor
Ever notice that the Advisors who do the least … have the most excuses?
Their philosophy is, “I don’t have to work, or even try, as long as I have great excuses.”
What are some of their favourite excuses from the library?
I don’t have any time.
I don’t know anyone.
No one wants to listen to me.
It is difficult to know what to say.
I don’t want to feel like a salesperson.
It is easy for other people,...
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24 March 2024
It is what we don’t know that holds us back.
How much did I NOT know when I first started my business? Everything.
One book changed that: “How To Win Friends and Influence People” by Dale Carnegie.
I discovered new things such as:
People just react to what we say and do.
People think about themselves all of the time.
People don’t care about us, but focus on their problems.
People will listen to us if we talk about them. Oh.
There were many more unknown lessons in this book for me. But learning what I didn’t know...
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17 March 2024
Forget, facts, features, PowerPoint, and company videos. The real action happens in the first few seconds of our conversation. And, when we do get a chance to talk, let’s keep it short.
Let’s use sound bites to deliver the maximum effect in the minimum number of words.
Some soundbite examples:
For insurance sales: “Dying for us is a major inconvenience, but even a larger inconvenience for the people we leave behind.”
For diet sales: "Turn your body into a fat-burning machine."
For team members at your company: “Learn one...
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10 March 2024
The longer our offer stays in our prospects' minds, the better chance of our message sticking in their minds. We want to be more than a fleeting thought.
Examples of questions that stick?
"If taking care of your pension gives you the option to retire earlier , what will you do during those extra years of freedom?"
"When you get a better return on your investments, what are some of the additional things you will spend it on?"
"How will you feel when you know all of your inheritance will go to your loved ones and not the Government?...
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03 March 2024
We get judged quickly. Unfair, but reality.
If we use these opening phrases, it might be time to rethink how we start conversations online.
Hi, I love connecting with like-minded individuals ...
I noticed we're both passionate about ...
I see that we share an interest in ...
It's great to connect with fellow ...
Do we feel the dreaded "salesperson alarm" ringing?
Instead of using these worn, generic openings, let’s personalize our messages. Yes, be human. Not a cut ‘n paste robot.
And the difference? More honest...
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