Please find a range of blogs below:
31 May 2020
Many people ask, "What should I put on my About Page? I have an About Page for Facebook, LinkedIn, etc."
Depending on the platform, there are more advanced strategies. But for now, here is an easy one to get us started.
Why do people come to our About Page? Well, if we are in business, they come to see if we can help them with their business. An easy statement to include in our About Page is, "I help people to."
Some examples?
"I help people to ..." get more clients for their business."
"I help people to ..." get...
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24 May 2020
A great question to start our mornings.
"Will I learn something new today, or will I stay where I am?"
Harsh.
I have a habit that makes that decision automatically.
The first thing I do every day is ... read something new. I like books. I can discover in a few pages something that may have taken someone ten years to learn.
For others, they may prefer to learn by audio. Personal choice. I read faster than I listen, so I like to save time by reading.
Making this decision first thing every morning means over time, we grow.
What are our prospects...
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17 May 2020
Quick questions.
Which is more powerful?
1. A Facebook ad to strangers?
2. A quality referral from someone we helped?
The answer is obvious.
A quality, pre-sold referral is a great prospect.
Cold leads treated like sheep, pushed into funnels, sorted and sold to ... seem like a waste of time in comparison.
Building relationships with a few people and investing time in their development feels like a better business model.
Internet marketing is so different.
The normal approach is to make each...
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10 May 2020
When you wanted to meet someone who didn't live close to your house, what did you do?
We picked up the telephone or sent them a message.
Now with the coronavirus, nothing has changed.
Can we use the coronavirus as an excuse not to contact people?
Oh wait! Some things did change.
#1. More people are at home, so they are easier to get in touch with.
#2. Fewer people can use the excuse they don't have any time.
#3. Lets Look at what problems our clients or...
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